The
Eastern Progress – Thursday, April 7, 2005
Eastern contributes to tourism project
Eastern-based Kentucky Artisan Heritage Trails and the National
Geographic Society have teamed up to present a tourism package
geared toward helping boost tourism and economic development.
KAHT specializes in tourism and business development and is offered
through Eastern's Center for Economic Development, Entrepreneurship
and Technology, a program sponsored by the Appalachian Regional
Commission.
In this month's issue of National Geographic Traveler, readers
will find a travel brochure that recognizes 356 sites, spreading
across 13 states, all of which are compiled together to make up
a geo-tourism project known as the “Undiscovered Treasures”
of Appalachia.
"We are thrilled about Eastern being part of this and what
the National Geographic is doing to expose Appalachia's treasures,"
said Chris Cathers, KAHT program manager.
Along with the exposure from the 900,000 subscribers of National
Geographic Traveler, ARC will also supply the tourism brochures
of the 30 Kentucky sites to tourism agencies, civic groups, schools
and libraries.
The selected sites were narrowed down from more than 70 nominations
statewide.
" This gives ARC an opportunity to market Appalachia to the
masses, and we are very excited we are getting the attention and
the magazine readership as well," Cathers said.
KAHT involvement in the project has been to ensure a way for information
about the sites to be accessed by those interested.
The group has done so by creating an Internet outlet that allows
for access of photographs, directions and contact information
of each of the Kentucky sites.
The project taken on by KAHT has been one that has involved many
of Eastern’s faculty and student members.
“We have had faculty from several departments and students
who have been instrumental in the development of this project,”
Cathers said.
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